To promote the highest ethical professional standards.

About INTODogs

We seek to promote the highest professional standards.



Keep up to date with all our latest news and blogs. .



Information for veterinary professionals about our INTODogs Standards.



Become an INTODogs Member today for exclusive member content and benefits.


INTODogs is pleased to announce the formation of our Social Inclusion Team, S.I.T

Please support us with our Neurodivergent Equality for all Awareness Ribbon.

Click here to find out more about the ribbons and how to buy them.

INTODogs is pleased to announce the formation of our sister organisation, INTORescue.

Created to provide support for those who work in (and with) Rescue Organisations. Head over to INTORescue to find out more

What we believe

We believe in a dog centred care approach, promoting positive, kind methods in order to enhance the quality of life for dogs and their carers

We seek to promote the highest standards of professional conduct.

About INTODogs

Compassionate methods

Our members conform to high ethical standards, with compassion and the welfare of the dog central to their work.

Modern methods

We continually keep up to date with new regulations and modern science to ensure our methods are as effective as possible.

Why Join INTODogs?

Here are just some of the benefits of joining INTODogs.

To find out more see our Why Join page.


Free Independent Support

As a member you will receive free and independent emotional and Mental Health Support.

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Get INTODogs Certified with our membership.

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Facebook Group

Members have access to our safe and supportive facebook group.

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As a member you will get Free and Subsidised CPD’s.

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What Our Clients Say

“I’ve been a member of INTODogs now for a few years and I cannot thank them enough for the invaluable support they have given me in that time, being self-employed can be at times tough, however being a member of this group means I have people to turn to, to ask questions and sound ideas out. The benefit of this group is the many different capacities of the members which gives a broad spectrum of knowledge to share”


“For a while we had been searching for someone we could trust who could help us with our Springer, Jake, having already wasted time and money on so-called help that actually made his situation even worse. How glad we are that we discovered the intodogs site to find ourselves a behaviourist. We were promptly put in touch with Theo ‘The Dog Lady’ who covers our area. Because she is a member of INTODogs we felt confident right from the start that she would be genuine and competent, and the support we have had since her visit has been second to none.”

Bridget and Adrian

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Our Awesome Team

Andrew Hale


Andrew has a human psychology background. He is a team member at the ISCP. He gives a lot of his time to working in and with rescue. He has a sensitive collie and mad hatter Labrador. He is passionate about promoting a humane, sensitive approach to the care and training of all animals.

Theo Stewart


Theo is a Dog Behaviourist, Dogaholic. Working with dogs and their humans in their own environment for thirteen years. Blogger of real-life case stories – ‘do no harm’ force-free and jargon-free write-ups for dog owners looking for help. Dog Behaviour phone-in expert for BBC 3 Counties Radio.

Dale McLelland


Dale is the owner and principal at Being Canine in Ayrshire, Scotland. An ICAN Accredited Animal Behaviourist , INTODogs Certified Canine Behaviourist and Certified Dog Trainer. She has lived with a variety of Rottweilers over the past 20 years and now shares her home with two Old English Sheepdogs named Hattie and Eric.

Denise O’Moore


Denise is a certified canine behaviourist with INTODogs and ICAN, professional member of Pet Professional Guild and affiliate of ISCP. She has over 10 years experience working with pet and assistance dogs in Ireland and currently runs Puppy Power – Dog training and behaviour, and Mighty Dog Graphics.

Lisa Hird

Vice Chair

Lisa is the joint Principal and tutor with The ISCP. Lisa runs Dog Behaviour Clinic in Lincolnshire working closely with Vets and is the behaviourist for ABC Dog, a reading to dogs in School initiative, also run by her vets. She also works with various dog rescues such as German Shepherd Dog Welfare Fund, Terrier SOS, Staffordshire Bull Terrier Rescue, Wisbech and RSPCA East Lincs.

Freya Locke

Membership Secretary

Freya is a Canine Behaviour Practitioner, She also runs The Dog Welfare Alliance and is proud graduate of the ISCP Advanced Diploma in Canine Psychology & Behaviour, and is fully accredited with INTODogs and ICAN, Freya is also a proud mum of two, one of whom has Autism, Dyspraxia and Tourettes Syndrome.

Tony Richens-Smith

Web Development Officer

Tony's background is in IT but his real passion has always been dogs. He holds an Advanced Diploma in Canine Behaviour and is an accredited Canine Behaviourist with INTODogs and ICAN. He offers behaviour support through his company Think Dog Positive in Lancashire. He also works with various animal charities providing assessments, home adoption visits and behaviour support. As well as his human family, Tony lives with a Lurcher and a Rescue Greyhound.

Susie O'Dea

Communications Officer

Susie is a Behaviourist and Trainer, holding a Diploma in Canine Psychology and Behaviour with the ISCP and full trainer status with the IMDT. She is also fully accredited with INTODogs and ICAN. Originally from Australia, Susie now lives in Norfolk with her husband Dec, rescue Rommie Cush and FatBoy George the cat. .

Latest Blogs and News


UK DOG Behaviour & Training Charter

INTOdogs is proud to be a founding member organisation of the UK Dog Behaviour & Training Charter. Signatories to the Charter have agreed on a set of minimum standards of[…]

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October 26, 2020 0

Taking Free Work Concepts onto Walks

ACE free work is a fantastic concept developed by Sarah Fisher, as part of Animal Centred Education (ACE). Sarah describes free work as being “designed by dogs, for dogs” which[…]

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June 9, 2021 0

INTOFocus – Claire Lush of Dog Matters

Dale McLelland, Trustee INTODogs, interviews Claire Lush Dogs and their roles in helping humans We are all familiar with seeing Guide Dogs supporting their humans but assistance dogs come in[…]

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May 5, 2021 0